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OPPORTUNITY INVESTIGATOR ONLINE &

ON-LINE MARKETING NEWS FROM KOSOMA PUBLISHING
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Hello and Welcome to the 3-19-99 issue of OI Online. You have either visited our site or have
corresponded with us in the past. If you wish to be taken off of our FREE Ezine list simply reply with REMOVE in the subject box.  To subscribe visit http://www.kosoma.com/subscribe.html
To view OIO online with your browser visit:  http://www.kosoma.com/OIO.html
If your email version of OIO is garbled and hard to read please view it online at above URL!
NOW LET'S GET TO IT!

IN THIS ISSUE:
1)  EMAIL ADVERTISING  by Doug West
2)  ANOTHER SCAM TO AVOID
3)  FREE MARKETING TOOL

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The next printed issue of OPPORTUNITY INVESTIGATOR is here now! Get your
name on the mailing list. Send your mailing address to: mailto:freecopy@kosoma.com?subject=OI

COMING SOON!!!
We are Investigating Several companies that charge anywhere from $500 to $4500 to sign up, on
the premise that they will build your organization for you. We will join 4 or 5 of these companies
and report on how they performed. Don't miss it, this one report could save you thousands of
dollars. Considering one of these type plans? Why not wait until you read the real deal in OI?
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EMAIL ADVERTISING

by Doug West

Perhaps you have tried to CA$H-IN on what has been called the best advertising medium on the planet- Email!
Where else can you reach literally hundreds of thousands of people in a short period of time? Even in just a few
hours. Compare it to Magazine advertising (print ads) where you have to wait for weeks, maybe even MONTHS
before your ad is ever ran. The truth is NOTHING COMES CLOSE TO EMAIL ADVERTISING!!!!!!

Does that mean all you have to do is send THOUSANDS of emails out to the masses and then wait for the checks
to come rolling in? NOT EXACTLY. The problem is, if you send out unsolicited email, better known as Spam, you
could be setting yourself up for a lot of heartache. OK, I agree that Spam is just like junk mail you get at the post
office. In fact, spam is even easier to deal with than junk mail, just hit delete. But I'm here to tell you that there are
some heavy duty complainers out there who will spend 24 hours trying to find out who the person was that sent
them an email - so you better not do it! Don't be tempted to waste your time with BULK EMAIL programs etc.
When I first came online a few years ago, I went that route (I think it is just a natural progression that folks go
through, before they find out painfully that it doesn't work, and they can't find an ISP) and found out - IT JUST
DOES NOT WORK. You may make some sales, but it is not worth the heartache.

SO WHAT IS THE ANSWER?

The big thing now is OPT-IN lists! These are list (like OIO) that folks have opted in or taken the option to join.
There are companies that will BLAST your ad all over the net. BUT BEWARE! The difference in services can be
like night and day! Some tell you that that their list is 100% OPT-IN when in fact, it is not. We spend thousands of
dollars each month on advertising, and I would like to help you avoid some mistakes that we have made.

Ezines are another GREAT online advertising tool or medium. You can even narrow down the demographics of your
prospect by the subject matter of the publication. Want to advertise an opportunity? Check out Opportunity Investigator.
Have a joke book you want to sell? Advertise in the many humor pubs that are out there.

THE BEST LIST COMPANY THAT WE HAVE FOUND

Hands down, the best Opt-in list company that we have worked with is Sanford Wallace's list at Smartbot! If you have
a quality offer - Sanford is the Man! Just a few weeks ago I canceled my subscription to an discussion list I was
on when several members (all ezine publishers) were crying for hours about Sanford Wallace. Calling him a spammer.
Hey, the man has been on the net for over 6 years! I'm sure that he went through the same progression many of us have,
and found out that SPAMMING is not the way to go. What are you gonna do SHOOT US?

Sanford has what I consider to be one of the most AWESOME FREE TOOLS on the net. That is his Smartbot
follow-up autoresponder. Not only does his system follow up for you automatically, but it also builds your own
Opt-In list for you, captures not only the email addresses but the Names as well. Then his system personalizes the
email letters for you, placing the person's name through out the letter wherever you tell it to!!! Here is the kicker:
HE GIVES THESE THINGS AWAY FREE!!! The only thing he ask (and I think you can even say no) in return
is that you let him send you a few email messages from time to time. IF your not interested, just hit delete. If you
are interested GREAT!

Sanford's list has gotten us over 1,000 leads for our PRO marketing group! He called me one day (I didn't even
know him then) and asked me who writes my ad copy. I told him I did (I've been in mail order since I was about
13 - over 25 years, so I think I have gotten half-way decent at writing ads)! He explained that my ad copy was
either the best or second best he had ever seen. Now coming from Sanford, that is a compliment! This man must
see about everything there is on the net!

Anyway, I had to get out of the discussion list. The last thing I need to hear is a bunch of whine bags, complaining
about a guy's system, that has to date, has outperformed any other ad pack I have tried on the net, and made me
THOUSANDS of dollars in the process!!!!

For more info on Sanford's service go to  http://www.sanfordwallace.com

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LEARN A $1095 LESSON WITHOUT SPENDING A DIME - RIGHT HERE - RIGHT NOW!
THE WORST OPT-IN LIST ON THE NET!!!!!!!!!!!!!!!!!!!!!
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Just this week, on the same day we ran an ad with Sanford, we ran an identical ad with Business Link.
The URL for these low life's is:  http://www.businesslink.net/direct_email_ads.html

Biz Link claims that they have over 600,000 people on their "OPT-IN LIST"???????????

The ad with Sanford pulled in close to 1,000 leads (with the stragglers it will probably go
over 1,000) and several sales for my team! The EXACT SAME AD with the crooks mentioned
above pulled in a total of 1 lead.

1 lead out of 600,000 folks - COME ON!!!! These crooks charge $1095 to mail to the whole list.

Here is the Kicker! When I asked if they had mailed the whole list yet, they got angry and said that
the reason I got such low response is that my AD "SUCKED". That our offer "SUCKED". The same offer that
I am now pulling in over 20K with on some weeks SUCKS? This is the SAME AD SANFORD ran and
said was one of, if not the best he had ever seen!

Now I may not be the brightest guy on the planet, but with what I know about people and advertising -
if you sent the worst ad ever written to 600,000 people - YOU WOULD STILL GET SALES!!!!

For example AOL, the worst ISP on the net HANDS DOWN (talk about SUCK)!!!! Everyone that has any
net experience at all (ask any good webmaster) will tell you the same thing about AOL. Yet,

AOL HAS MORE MEMBERS THAN ANY ISP ON THE NET! Why? They do MASS ADVERTISING!!!

I don't even care for their ads, but I have to give it to them, they do more mass mailings than any company I
have ever seen! The TRUTH is - get your ad out to the masses (just don't spam), no matter how sorry your
service or product is - AND YOU WILL SELL.

So Biz Link tells me we have a sorry offer and that is why we only get 1 reply out of a supposed list of over 600,000!???

I'll tell you the real reason - IF BIZ LINK HAS OVER 10 PEOPLE ON THEIR LIST - I'LL KISS YOUR SISTER
(even if she is ugly).

AVOID THIS COMPANY LIKE THE PLAGUE http://www.businesslink.net/direct_email_ads.html

We will be doing more on email advertising in coming issues of OIO as we spend thousands now on leads for
our PRO Auto-Pilot lead system. To subscribe visit:  http://www.kosoma.com/subscribe.html

Don't have the money to advertise? Then join us as a PRO member and
earn yourself a new computer (I'm typing this on the Gateway system I earned my first day in the program), and
let us spend our money on advertising, while you just concentrate on making sales!!! For complete details
send an email to  <mailto:gateway4@kosoma.com?subject=OIO>

Do you publish an Ezine or online newsletter? Want to use the above article to warn your readers about the
scam artist Biz Link? Then feel free to run it, in it's entirety - including this message. Just send us a sample copy
to:  BizLinkScam@kosoma.com  (or if you have had experiences with this company, we'd love to hear from you)



ANOTHER SCAM TO AVOID
(courtesy of  Larry Fergusson Webmaster@successseekers.com)

Regarding the  Endowment 65 program that was sent to you yesterday.
I am very sorry for any inconvenience this may have caused anyone.

Upon further investigation, it would appear that
the E65 project is not what it is made out to be. The person who sent me
the information, also sent the information to a long time networking friend
in Washington, DC. James K Lockett is an international lawyer and a
stickler for knowing the background on any project
that he gets involved with.

James got back to him immediately. Here is what he said:(more below...)

GET OUT AS FAST AS YOU CAN.
THE OWNER MIKE POULOS IS A SCAM ARTIST!!!!
HE DISAPPEARED FROM TORONTO TWO YEARS AGO WITH
THE CASH FROM HIS LAST COMPANY AND HAS BEEN IN
HIDING.
GET OUT, AND RETRACT AS FAST AS POSSIBLE!!!!
JAMES

Please note that the info you got is the same as he sent to James. No where
does it mention Mike Poulos. In the mean time, he has found on the internet,
a site that Poulos set up. In very bad, broken English, he outlines a
crying fowl statement that in effect says he was not the bad guy in the past.
He says it was a partner. Believe me, James Lockett is familiar with Poulos
and would not implicate him if it were not fact. This guy is going to pull in
a couple million bucks on this scam. No businessman with 5 BILLION, does
any business with someone with a background like Poulos. The first thing
they would do is a background check. Poulos would flunk.
 

Sorry to be the bearer of bad news. I apologize. Like everyone else, I wanted
this to be true. I will resolve to be more careful in the future. It is also
sad that many people will not believe this is not legit. They will go around
us and send their money anyway. Others will get only the type of info I sent
to you, will believe it and get scammed anyway

I will not be forwarding anyone any application forms for this program.

Larry Fergusson
Webmaster@successseekers.com
 


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Want to know more about who we are, what we do? Maybe you want to see who you are doing business with. If so, check out our page at: http://www.kosoma.com/KOSOMAWHO.html

HAVE A GREAT WEEKEND! We will see you next week in OI Online.
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To view this issue (and Back Issues) On-Line visit: http://www.kosoma.com/OIO.html

Who do you know that could benefit from our Ezine OI Online?
Please forward this issue to your interested associates.  Thank you!
 DOUG WEST
KOSOMA PUBLISHING
 
 
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